Title:  Marketing Manager

Job Description

Join Our Team as a Merlin Marketing Manager at Aramark UK!

Are you ready to shake up the world of food and beverage marketing with a bit of magic? 

Do you have a passion for innovation, sales growth, and delivering exceptional customer experiences? If so, we want YOU to lead the charge as our Merlin Marketing Manager!

At Aramark UK, we're all about bringing people together through great food, brilliant service, and unforgettable moments. In this exciting role, you’ll be helping shape the food and beverage experience across some of the UK’s most iconic attractions, including Alton Towers, Thorpe Park, Chessington World of Adventures, LEGOLAND Windsor, and Warwick Castle.

As our Merlin Marketing Manager, you’ll be at the heart of driving exciting new concepts, working with dynamic teams, and sprinkling some marketing magic across the board. 

What You’ll Be Doing

• Driving Marketing Standards
  You’ll ensure that marketing across all sites is consistent, on-brand, and best-in-class. From campaigns to activations, you’ll champion high standards and help bring the Aramark and Merlin experience to life.
• Sales Growth
  Help us grow food and beverage sales by developing campaigns and initiatives that excite guests and encourage repeat visits. You’ll collaborate closely with our sales teams and site teams to deliver impactful marketing activity.
• Supplier Management
  Work with a matrix of suppliers, designers, and creative partners to deliver standout marketing materials and activations across multiple sites.
• Collaborating with Operations and Sales Teams
  You’ll liaise closely with operations and sales teams to ensure marketing strategies translate seamlessly into the on-site experience.
• Delivering Exceptional Customer Experiences
  From grab-and-go treats to destination dining, you’ll help shape memorable food and beverage experiences that delight guests throughout their day.
• Digital Signage & Self-Order Kiosks
  Own and manage digital signage and self-order kiosk activity, ensuring content is fresh, engaging, and designed to drive both guest satisfaction and revenue.
• New Activations & Mobilisations
  Be the driving force behind new site activations, seasonal campaigns, and mobilisations, helping bring new ideas and concepts to life.
• Innovation & Concept Development
  Working alongside operations and culinary teams, you’ll support the launch of new concepts, menus, and experiences, while ensuring operational and brand standards remain high.
• Multi-Channel Communications
  Work with Merlin partners to improve communications across corporate and guest-facing channels, ensuring messaging is clear, engaging, and aligned.
• A Diverse Portfolio
  Your work will span hotels, QSR concepts, events, conferencing, and pop-up festival-style activations, meaning no two days are ever the same.

What You’ll Bring:

• A passion for marketing and proven experience delivering campaigns that drive growth and engagement
• Experience managing suppliers, agencies, designers, and creative partners
• Strong collaboration skills and the ability to work effectively with cross-functional teams
• A creative mindset with the ability to turn great ideas into real-world activations
• Experience managing digital signage or self-order technology (a bonus but not essential)
• Excellent communication skills, able to connect corporate strategy with guest-facing marketing
• Energy, enthusiasm, and a dynamic approach — someone who brings positivity and makes things happen
• A marketing background, ideally with a BA (Hons) or CIM qualification

Why Aramark UK?

At Aramark, we believe in creating experiences that matter. When you join us, you’ll work with innovators, collaborators, and food lovers who are passionate about delivering exceptional hospitality.

You’ll be helping shape the food and beverage experiences at some of the UK’s most exciting attractions, while bringing fresh ideas, creativity, and energy to everything you do.

This is a UK-based role with a hybrid working model, offering flexibility while keeping you connected to the teams and sites you support.

At Aramark UK, we are committed to creating a diverse and inclusive workplace where everyone is valued and empowered to thrive. As a proud Disability Confident and Forces Friendly employer, we actively encourage applications from individuals of all abilities and are dedicated to supporting employees with disabilities throughout their career journey.

We ensure our recruitment process is accessible, and reasonable adjustments are available at every stage, from application to interview and employment. If you require any accommodations or have any questions, please reach out to our recruitment team – careers@aramark.co.uk

All applications will be treated in the strictest confidence.